Others matched or came within 5% of their year-ago 18-49 preems: the CBS Tuesday duo of “NCIS” (4.1/12, 20.48m) and “NCIS: Los Angeles” (3.4/9, 16.74m), both of which rose vs. Given the pull of the DVR these days, the week’s most impressive returning shows were CBS’ “The Big Bang Theory” (5.0/16 in 18-49, 15.66m) and ABC’s “Grey’s Anatomy” (4.4/12, 11.73m), which were up in all categories year-to-year. The NFL Net’s Browns-Ravens matchup ranked 14th for the week and, at least in the same-night numbers, the cabler ranked second to CBS for the night. These franchises are taking away viewers from entertainment series, as is NFL Network’s “Thursday Night Football” (3.4/10, 8.05m), which is starting earlier this year. Compared to their premiere-week scores of last year, “SNF” was up 8% and “MNF” surged by 33%. 2).įootball had its biggest effect yet on a fall season, with NBC’s “Sunday Night Football” (9.0/23 in 18-49, 22.76m for Giants-Eagles) and ESPN’s “Monday Night Football” (6.4/18, 16.17m for Packers-Seahawks) standing as the frame’s top two programs in 18-49. Collectively, the Big Four were down 17% from last year’s premiere week, though a good chunk of this deficit will be erased by viewing via DVR playback, which is spiking so far this season (Daily Variety, Oct. NBC was up by 12% while its Big Four rivals were all down by more than 20%. Overall, according to same-night Nielsen data for the week of Sept.

In the current week, for example, CBS should be more competitive in demos since it has the early-evening Sunday NFL overrun, while Fox (which had a big NFL spillover during premiere week) will take a step back without it. The demo results in week one were tight enough to suggest that football will be a key factor in deciding the weekly winner.

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